RESUMO
The article discusses the possibilities and prospects of using apitherapy in health tourism in Bashkortostan. The features of the development of beekeeping in the republic and the prospects for the use of beekeeping products in the restoration of the immune system, improvement of the psychological state of the consequences of covid in the conditions of tourist and recreational centers of the region are considered. A health-improving tourist product with the use of apitherapy has been developed. The Bashkirsky Med brand is widely known not only in Russia, but also abroad. The list of measures for the development of beekeeping in the republic includes support for scientific developments in the field of apitherapy. The article examines apitourism as a promising type of tourism in Bashkortostan. It can become one of the most popular types of health tourism and attract not only Russian, but also foreign tourists.
